Lead-Specific Approaches
Category 1: Insurance Agents
Insurance agents are a prime prospect — they already have client relationships and financial product experience.
Common Objections & Responses
“Will my client data be compromised?”
Strict privacy. No employee has access without your consent. We never contact your clients directly.
“MF is market-linked, clients might lose”
Long-term safety: Nifty has delivered 12-13% CAGR over 25 years. SIP averages out volatility. Full training provided.
“I’m doing great in insurance, why MF?”
Your clients have broader needs. Someone else is earning MF commission from YOUR clients. MF trail gives monthly recurring income vs one-time insurance commission.
“I have a direct insurance code, can I do MF only?”
Yes, you can do MF only on Wealthy. But we recommend adding insurance through Wealthy too — you get diversified support and research backing.
Category 2: MFDs with NJ / Prudent
Existing MFDs are the most valuable prospects — they already understand the business.
Common Objections & Responses
“Working with NJ/Prudent, why switch?”
NJ/Prudent take 40-60% of your brokerage. Average trail shared by them: 60-70 paisa (very low). You did all the hard work — client meetings, KYC, follow-ups. With Wealthy, you maximize brokerage. Plus: superior tech, modern apps, complete ecosystem, and you can defend clients from Zerodha/Groww with Demat/Broking.
“Not interested in MF, can I do other products?”
Yes, you can focus on other products. But MFs create a recurring trail foundation that compounds over time.
“I work directly with AMCs”
Single platform for 45+ AMCs saves you operational overhead. Plus competitive brokerage, diversified products, lifelong RM partnership. One of our partners went from 0 to ₹60Cr AUM in 4 years.
“Can I transfer AUM from NJ/Prudent?”
Yes — Change of Broker process. RM guides you throughout. NOC from NJ/Prudent may be difficult but options exist.
“Will AMC deduct charges for Wealthy?”
No reduction in earnings. Maximum brokerage available. Wealthy earns from diversified products, not by taking from your commission.
“No branch in my city?”
We have 25+ branches already. Digital support available 24/7. If you build a team in your area, we consider opening a branch there in the future.
“Can I build my own brand?”
Absolutely. Clients trust YOUR name. Wealthy is the invisible tech backbone. Your brand is front and center — on reports, on the client app, on your partner page.
Category 3: Wealth Managers / Bankers
These prospects bring HNI clients and sophisticated financial knowledge.
Common Objections & Responses
“No family member for ARN?”
You can work without ARN for insurance, PMS, AIF, and bonds. But we recommend getting ARN in a trusted person’s name for MF distribution.
“Research support?”
Market updates, personalized portfolios, newsletters, blogs, AI reports, portfolio review tools. Institutional-grade research available to all partners.
“How many PMS/AIF companies?”
All major providers. Curated for quality. Full list available from your RM on onboarding.
“Private wealth setup, will clients be poached?”
Strict data security. No employee access without consent. Credit given to those who bring clients. We never contact clients directly.
“I’m working in a bank with targets”
Start with non-competing products. Build an entrepreneurship mindset. Grow income → eventually transition to your own venture when ready.
Category 4: CAs / Tax Consultants
CAs have the highest trust factor and natural investment conversations during tax season.
Key Approach
“Can a CA take ARN?”
Yes, if non-practising CA. For practising CAs, recommend getting ARN in a family member’s name to avoid ICAI conflicts.
CA Advantages:
- Existing client trust (highest among financial professionals)
- Regular interactions during tax season and filing
- Capital gains conversations naturally lead to investment discussions
- Financial expertise already there — minimal training needed
Category 5: Part-Timers / Businessmen / Retired / Housewives
These prospects need flexibility and realistic expectations.
Common Objections & Responses
“I’m new, how do I get clients?”
Start with your phone directory — first 30 prospects. Friends, family, colleagues. Use the Tracker feature to show portfolio analysis (great conversation starter). RM accompanies your initial calls. Then referrals build naturally.
“I have a job, how do I manage time?”
2-3 hours daily (morning + evening + lunch). Training is 7-9 PM. Weekends for intensive meetings. 15-20 hours/week is sufficient.
“Can I work weekends only?”
Honestly: weekends only won’t be enough. You need 2-3 hours daily on weekdays. This is a business, not a hobby. But the time investment is manageable alongside most jobs.
“No branch in my city?”
Digital platform is actually better for part-timers. 24/7 access. No travel time wasted. RM supports via phone/video.